THE POTENTIAL VALUE OF YOUR EMAIL MARKETING CAMPAIGN

You should be aware of some of the most common successful email marketing trends and then capitalize on them. First is the basic segmentation. Instead of you sending the same materials to your entire mailing list, it is vital for you to first segment your recipients. You can do this by just interaction quality, interaction …

Email Marketing, Still The Best Marketing Channel

Business, Online Marketing Tips The Digital marketing has currently seen a dramatic transformation over the past years, and there is currently a common misconception the email marketing that it is not as effective as it used to be then. Some have a believe that the modern email marketing recipients, inundated with spam and low-value content, …

Other Means of Facebook Business

Facebook photo post Generally speaking, the photo posts gets much higher engagement than the text posts. An eye-catching photo (or illustration or infographic, any of it) is a great way for you to catch the the attention of your potential customer that is just scrolling through their news feed. Particularly for the product focused businesses, …

How to Use Facebook for Business

If you are a brand and you are hoping to thrive on the social media, for you to master Facebook marketing is going to be key. It is recorded that more than 2.8 billion people use the Facebook platform every single month. That is a huge potential eyeballs on your business. Because here is the …

Best Practices for Abandoned Basket Emails

One of the bugbears for eCommerce operators is facing the problem of abandoned baskets. People will visit the site, they’ll add a product to the basket and when it is time for them to checkout and pay, they will simply abandon it. You are now left in the dark wondering why the client did so …

Assessing The Disconnection between The Email and The Wider Marketing Teams

An estimation of about 80% of businesses make use email as their primary communication tool, especially when it comes to external communications. Over the past year, virtually every sector, has found themselves being forced to start making changes and also implement different new technologies in order to adapt to the effects of the current pandemic. …

The 3 Technical Trends For Your Data Driven Marketing Initiatives

There are 3 key areas that you can expect the innovators of the marketing space to seriously push forward in the coming years, while the more mainstream adopters will be trailing a bit behind. 1. From the Warehouse First Marketing Approach to the Streaming While the mainstream adopters has just begin to turn the corner, …

Getting Started Making Use of MailChimp for Email Marketing

As the first step, you will have to set up a MailChimp free account. For that, you just have to simply go to the MailChimp website and then click the Sign Up Free in the upper right corner. Enter the email address you want to use, the user name and password, and click Create My …

How To Grow Your Email List

According to a survey that was carried out by the Data & Marketing Association, 99% of consumers check their email everyday. Similarly, the research of Content Marketing Institute also shows that 40% of marketers consider and admit that email marketing has played a very vital role to their content marketing success. The thing that most …