4 Actionable Email Development Tips

By spending at least a week on a single promotional email, 23.8 percent of marketers clearly understand how important email marketing is. So it’s vital to have an email development process that is well-planned, efficient, and meets your company’s long-term goals. Here’s how to improve your email development and marketing strategy. 1. Plan ahead Any …

Converting Shopify Abandoned Cart Emails

Abandoned checkout recovery, like any other part of your email marketing strategy, requires planning. Otherwise, it’s just background noise. So here’s how to write effective cart abandonment emails. Timing First, when should you send checkout recovery emails? It is suggested that 2 hours later is okay. It’s not too early to scare away customers or …

How to Send an Abandoned Shopify Cart That Works

Why do you need to Send Shopify Abandoned Cart Emails? Abandoned cart emails are a proven way to recoup lost sales. A gentle reminder can bring a customer back into the store. Too many fields to fill out at checkout and security concerns are the most common reasons for abandoned shopping carts. But people often …

Christmas Newsletter Marketing Ideas

The Christmas holiday season is crucial for most ecommerce businesses and other online businesses. Here are some ideas for your Christmas newsletter that will help boost sales and enhance your holiday marketing strategy: 1. Make your offers stand out Christmas is a great time to send special offers and promotions because shoppers are buying gifts …

6 Brilliant Holiday Marketing Ideas to Increase Sales

In light of the pandemic situation, it is important to note that online shopping is here to stay. People are shopping online for security reasons. It’s also convenient to buy a gift and ship it directly to the recipient if you can’t visit them. The real challenge is to entice both traditional and online shoppers. …

Things to Note About Email Validation Services

Why use email validation service? It is the process of finding all valid emails in the subscriber list. Why Validation Is Vital Unvalidated email campaigns may result in hard bounces for non-existent recipients. Having many hard bounces can damage your sender’s reputation. Poor reputation reduces deliverability. Your campaign will end up in the spam folder …

How Do Email Validation Services Aid in the Fight Against Spam Traps?

Internet spam traps keeps striving. It is just waiting for a small mistake or a series of bad actions to start complicating email marketing. But, you can use spam traps to identify spammers, which is good. However, it also catches legitimate emails, causing serious issues for both parties. Learn how email validation services protect your …

How Does Email Verification Software Exactly Work?

Do you always wonder whether email verification software will be useful for your company. Obviously, it will help your company compete and grow. Still, only few companies make use of this tool because they are unaware of its benefits. What Is Email Verification? Email verification is a service that detects potential spam traps and other …

It’s Time To Use An Email List Cleaner

Most marketers are afraid of one email list cleaner or scrub because they believe it will remove email addresses from their priceless mailing list; however, this is not the case; rather, this process is beneficial to your campaign’s and company’s success. Email list cleaning involve purging your mailing list of inactive and erroneous subscribers. For …

How You Can Secure Your Emails

Email has evolved into the backbone of business communications. But, as with anything popular, email has become a hacker hotspot. A breach affecting your email messages puts the information you and your employees share at risk. But hackers aren’t your only email threat. An email can be misdirected or forwarded to a third party without …