{"id":1064,"date":"2022-06-07T13:01:12","date_gmt":"2022-06-07T13:01:12","guid":{"rendered":"https:\/\/lite1.4.siitgo.com\/blog\/?p=1064"},"modified":"2022-06-07T13:01:12","modified_gmt":"2022-06-07T13:01:12","slug":"how-to-create-triggered-emails","status":"publish","type":"post","link":"https:\/\/lite1.4.siitgo.com\/blog\/index.php\/2022\/06\/07\/how-to-create-triggered-emails\/","title":{"rendered":"How to Create Triggered Emails"},"content":{"rendered":"

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It is possible to send a triggered email, also known as a transactional email or behavioral email, in reaction to a planned event, a certain condition or user behavior. When a customer abandons their online shopping cart, for example, you can set up an automated email to be sent.<\/p>\n

For Janni Nilsson of Resumao, managing editor of Resumao, “tripped emails” are pre-programmed, automatic marketing emails that arrive to customers at the moment they are scheduled. “The use of triggered emails can have a significant impact on customer relations.”<\/p>\n

Promotional emails are sent to a large group of people regardless of their actions or behavior, while triggered emails are sent to a specific individual customer based on their activity.<\/p>\n

The majority of business owners use email marketing software to create emails that are automatically sent when certain conditions are met. [Want help with an email marketing strategy for your business? We’ve compiled a list of the best email marketing companies.<\/p>\n

You can create your own triggered emails by following these criteria, although the specifics will vary depending on the email marketing business you hire:<\/p>\n